Trends

Trends vetted new analysts by asking for three interesting finds. Steph Smith asked new analysts at Trends to send three things they found interesting, with no article or infographic. The replies showed who had thought about what is worth sending to thousands of paying readers.

She says the differences in quality and differentiation were easy to see, though the exercise did not guarantee success. Her takeaway is to train writers to spot interesting things before teaching sentences. Quote: "just send me three things that you find interesting."

How I Write▶ 1:30:21