
A fast food chain known for made-to-order sandwiches.
Bare gets a shrug; the framed story lands
From Tom Segura on telling stories
Segura's almost-Subway-spokesman story only lands when framed with a reason. Tom Segura opens by saying he never thought he'd play arenas, because he thought booking the Subway campaign was the highlight of his career. That framing gets the audience invested before the story starts.
Told bare, as 'one time I almost was the spokesman for Subway', the story gets a shrug. Segura's rule: "Figure out your way in. Figure out a reason for saying it."
Segura's stage story about almost becoming Subway's spokesman only works when framed with a reason. He opens by saying booking the campaign was once the highlight of his career, since the bare version gets a shrug.
Segura's almost-Subway-spokesman story only lands when framed with a reason. Tom Segura opens by saying he never thought he'd play arenas, because he thought booking the Subway campaign was the highlight of his career. That framing gets the audience invested before the story starts.
Told bare, as 'one time I almost was the spokesman for Subway', the story gets a shrug. Segura's rule: "Figure out your way in. Figure out a reason for saying it."
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