Fox
A US broadcaster that signed the UFC after it left Spike.
Where Fox comes up1 episode or test
From Dana White on UFC TV deals
What was said about Fox
Fox paid the UFC about three times what Spike had. After the UFC left Spike, Fox signed it in a deal worth $100M, up from $35M at Spike. The Fox deal was nearly done at the time of the 2016 sale.
Later TV deals kept growing: $3 billion at ESPN and $7.7 billion over seven years at Paramount.
1Similar examples from other apps
These are about other apps, not Fox: examples from the same sources that help explain it.
Dana White ignored critics who said each TV deal was the UFC's peak. When the Fertittas sold for $4.025 billion in 2016 with no TV deal lined up, critics said the buyers overpaid and the UFC had peaked. White says the same people said it at Spike, Fox, ESPN and Paramount.
His answer is to block out noise from people who have never built anything: "you have to block all this noise out." The deal values from $35 million at Spike to $100 million at Fox and beyond are his evidence.
Dana White: The Man Behind the UFC
Its deal was worth $100M, up from $35M at Spike, and was nearly done at the time of the 2016 sale.
Fox paid the UFC about three times what Spike had. After the UFC left Spike, Fox signed it in a deal worth $100M, up from $35M at Spike. The Fox deal was nearly done at the time of the 2016 sale.
Later TV deals kept growing: $3 billion at ESPN and $7.7 billion over seven years at Paramount.
Dana White ignored critics who said each TV deal was the UFC's peak. When the Fertittas sold for $4.025 billion in 2016 with no TV deal lined up, critics said the buyers overpaid and the UFC had peaked. White says the same people said it at Spike, Fox, ESPN and Paramount.
His answer is to block out noise from people who have never built anything: "you have to block all this noise out." The deal values from $35 million at Spike to $100 million at Fox and beyond are his evidence.
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