
A migraine tracking app with insights, records and reports for people who suffer from migraines.
Migraine Buddy tracks only migraines yet earns roughly $50,000 to $55,000 a month, with about 15,000 downloads a month driven by ASO and strong ranking for 'migraine tracker'. It converts without a free trial despite weak onboarding and paywall. Lesson: a narrow painkiller niche, one core feature, and a search term people already use can produce high revenue per download.
From Sensor Tower, podcast quote
Migraine Buddy shows a painkiller niche can earn well despite weak onboarding and paywall. The app makes about $50,000 a month even though its onboarding and paywall are weak. Sensor Tower showed about $70K a month from 30K iOS downloads.
It is used as an example of picking a narrow problem people will pay to solve (migraine tracking, like green noise) instead of a broad category like meditation. Painkiller users convert well enough to take a hard paywall, so incumbents with weak onboarding and paywalls are good targets. Quote: "So you try to find these painkiller keywords that people are more likely to pay."
Earns over $50,000 a month from about 500 downloads a day (roughly 15,000 a month) using only ASO, with $55,000 net revenue in March. It has no free trial and still converts, and a change to 'continue with Apple' lifted signups 11% in tests.
Migraine Buddy shows a painkiller niche can earn well despite weak onboarding and paywall. The app makes about $50,000 a month even though its onboarding and paywall are weak. Sensor Tower showed about $70K a month from 30K iOS downloads.
It is used as an example of picking a narrow problem people will pay to solve (migraine tracking, like green noise) instead of a broad category like meditation. Painkiller users convert well enough to take a hard paywall, so incumbents with weak onboarding and paywalls are good targets. Quote: "So you try to find these painkiller keywords that people are more likely to pay."
Makes about $50,000 a month despite weak onboarding and paywall. Sensor Tower showed about $70K a month from 30K iOS downloads, a painkiller niche example.
It only tracks migraines and makes about $55,000 a month. It ranks well for the search term 'migraine tracker', showing one premium feature can earn.
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