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Second Nature

A nutrition and dieting app with personal coaching support.

secondnature.io App Store1 source3 tips

What was said about Second Nature

Paywalls and pricing2

Be open about the trial and offer a free option▶ 7:08App Masters · Mastering App Monetization: CRM & Discounting Strategies Revealed
Lead with your main benefit to anchor a high price▶ 8:01App Masters · Mastering App Monetization: CRM & Discounting Strategies Revealed

Onboarding and activation1

Hide a high price until a quiz has eased users in▶ 6:29Rosie nearly bought the app while only testing it, because the quiz felt so personal.App Masters · Mastering App Monetization: CRM & Discounting Strategies Revealed

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