Media Labs

Sell apps where spending X gets users X plus more back. Casper points to Payout, which costs about $40 a year while users can expect to claim at least $200. He says this finance-style investment framing makes the sale easy, and that the same logic drives Alex Sedlak's Media Labs.

Casper calls it the biggest formula he has seen for apps to succeed, and he is deepest in the finance niche. Quote: "if you can spend X amount of money and get X plus a number back it's such an easy sell." Sedlak is described as making hundreds of thousands a month from the content strategy discussed.

Superwall▶ 28:26