Eva Learn English
A language learning app that started in the founders' native language.
Eva Learn English reached number two in its category behind Duolingo, with a founder who sat in every marketing meeting and made early creatives himself. Early ads helped build an Instagram following of roughly 7 to 10 million, and those followers later arrived and converted organically. Lesson: stay hands-on with creative early, and use paid marketing to seed free organic growth.
- 1Attends every marketing meetingFounder sits in personally
- 2Builds early ad creativesMade by his own hands
- 3Reaches number twoIn its category, behind Duolingo
From Eva Learn English founder's account
What was said about Eva Learn English
Eva's founder sat in every marketing meeting and made creatives himself. The founder of Eva Learn English attended every marketing meeting and built early ad creatives personally, and the app reached number two in its category behind Duolingo. The lesson drawn is not to wait for a CMO or a silver-bullet hire to fix marketing.
The advice is to learn marketing by feeling it with your own hands, and that founder passion for a product shows in how it is promoted. Quote: "it's not hard at all to understand marketing but to feel it with your own hands."
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Make Ugly Ads to Grow Your App – Yuliya Lennox (Solid Starts)
Its founder sat in every marketing meeting and made creatives himself, and it reached number two in its category behind Duolingo. Early ads helped grow its Instagram to roughly 7 million followers who then came for free.
Eva's founder sat in every marketing meeting and made creatives himself. The founder of Eva Learn English attended every marketing meeting and built early ad creatives personally, and the app reached number two in its category behind Duolingo. The lesson drawn is not to wait for a CMO or a silver-bullet hire to fix marketing.
The advice is to learn marketing by feeling it with your own hands, and that founder passion for a product shows in how it is promoted. Quote: "it's not hard at all to understand marketing but to feel it with your own hands."
x. x
x
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