AppFollow
An ASO and app review management tool.
AppFollow's free keyword tools helped founders find rankable App Store terms, mainly by spotting weak competitors and pulling Apple Search Ads suggestions. An app hit number one in meditation and made $1,600 in 21 days; an AI app validated before building earned right after its March 2023 launch. Lesson: check demand and competitor strength before building, then target niche terms scoring above 20.
- 1Browse a categorySuch as meditation, in AppFollow
- 2Spot high rank, few reviewsApps ranking above their review count
- 3Check their other keywordsSee what else those apps index for
- 4Launch on that keywordA client did, with no free trial
- 5Client hits number oneAbout 100 downloads daily; $1,600 in 21 days
From Steve Young on AppFollow
What was said about AppFollow
Steve Young finds app opportunities by spotting apps that rank high with few reviews. He browses categories such as meditation in AppFollow and looks for apps ranking above what their review count would suggest. He then checks which other keywords those apps index for. A client launched on a keyword found this way and got about 100 downloads a day with no free trial.
The same check can be done in ASO Mobile. The client's app made $1,600 in the first 21 days after reaching number one. Apple API changes mean AppFollow now surfaces keywords less well than before.
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Steve browses categories such as meditation in AppFollow to spot apps ranking above their review count. Apple API changes now make it surface keywords less well.
Steve Young finds app opportunities by spotting apps that rank high with few reviews. He browses categories such as meditation in AppFollow and looks for apps ranking above what their review count would suggest. He then checks which other keywords those apps index for. A client launched on a keyword found this way and got about 100 downloads a day with no free trial.
The same check can be done in ASO Mobile. The client's app made $1,600 in the first 21 days after reaching number one. Apple API changes mean AppFollow now surfaces keywords less well than before.
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A free keyword tool for finding open terms around 30 search traffic. Steve suggests pulling keywords from competitors with few ratings.
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Steve used it to check Cora's branded campaign and saw a search score of 30+.
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Steve uses it to check whether people search for an app idea before it is built. It showed rankable keywords for a founder's idea, which then earned revenue right after its March 2023 launch.
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It shows whether the App Store has a strong app for a keyword. An app ranking sixth for "AI note taker" with about nine ratings showed the spot was within reach.
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Searching a main keyword and picking the competitor with the lowest review count surfaces keyword ideas, ideally in the 25 to 30 range. It also gives daily and monthly review stats, which App Radar once did for him.
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A free account shows 10 Apple autofill suggestions per term and lists a competitor's Apple Search Ads keywords with popularity scores. Scores above 20 are the target, and anything under 10 lacks traffic.
Keyword Research Tools for App Store Optimization
Its free plan gives popularity scores and shows the keywords Apple Search Ads suggests for a competitor. It surfaced low-difficulty, high-traffic misspellings and tripled downloads for clients, but gives no difficulty scores.
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Its free Search Ads quality score tool, iOS only, shows Apple's keyword suggestions with traffic scores and needs no Chrome extension. It surfaced an 'entrepreneur' typo scoring 8 and a Fiverr typo scoring 19.
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