Rork
An AI app builder used to build mobile apps without coding.
- 1Rork Max launch10 million views on Twitter
- 2Facebook paid CAC fallsLasted roughly a month
- 3Clipping campaigns for AdMaxSlideshow format, about 30 cent CPM
- 4Accept loss on clipsTrade it for better paid metrics
From Podcast notes on Rork
What was said about Rork
A viral Rork Max launch lowered Facebook paid CAC for about a month. The Rork Max launch got 10 million views on Twitter, and Facebook paid CAC fell for roughly a month afterward. The takeaway is to fund top-of-funnel views, because going viral improves paid metrics.
The source gives the drop as both about 75% and about a quarter, so the size of the cut is unclear. Rork followed up with clipping campaigns for AdMax, using slideshow formats at about a 30 cent CPM. It accepted a loss on the clips to improve paid metrics. Quote: "If you go viral, all of your paid ads metrics just do amazing."
Rork brought a power user who scaled apps in it onto its growth team. George builds all his apps in Rork. His results scaling them got him onto the Rork growth team.
He is the subject of Superwall's episode on making $41k/mo with AI apps.
Meet the ex-wrestler making $41k/mo with AI apps
George builds all his apps in Rork, and his results scaling them got him onto its growth team. The Rork Max launch got 10 million views on Twitter and cut Facebook CAC by about 75% for a month.
A viral Rork Max launch lowered Facebook paid CAC for about a month. The Rork Max launch got 10 million views on Twitter, and Facebook paid CAC fell for roughly a month afterward. The takeaway is to fund top-of-funnel views, because going viral improves paid metrics.
The source gives the drop as both about 75% and about a quarter, so the size of the cut is unclear. Rork followed up with clipping campaigns for AdMax, using slideshow formats at about a 30 cent CPM. It accepted a loss on the clips to improve paid metrics. Quote: "If you go viral, all of your paid ads metrics just do amazing."
Rork brought a power user who scaled apps in it onto its growth team. George builds all his apps in Rork. His results scaling them got him onto the Rork growth team.
He is the subject of Superwall's episode on making $41k/mo with AI apps.
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