Lenny's Podcast · Jul 13Rapidly test and validate any startup idea with the 2-day Foundation Sprint
Wrote about 25 custom differentiators and chose mobile first and works out of the box, honestly admitting it was not best on every scale. Its first scorecard was mostly yellow rather than red, and it added a founder conviction lens nicknamed the Lenny lens.
Tips
- Plot your product against competitors on two differentiators and land in the top right▶ 33:50Latchet chose helps you grow and cooperative against Etsy, Shopify and art fairs. Mellow chose mobile first and works out of the box.
- Start differentiation with the seven classic scales, then write custom ones▶ 39:00Mellow wrote about 25 custom differentiators (purposeful, magical, clear, personal and more) before choosing two.
- Score honestly and accept you will not win on every differentiator▶ 44:00Mellow's scorecard showed it was not best on every scale.
- Pick your approach by plotting options on magic lenses▶ 55:50A custom conviction lens in the current cohort asks which founder says 'F yeah, that's what I want to build'.
