App Masters · Apr 13How to Hack Public Relations (PR) for Millions of Downloads
Never wrote about Drunk Mode but kept giving Jake feedback because he stayed friendly. Jake told them he would return when the app hit a bigger number.
Tips
Company · News & Media
Mashable
A digital media site covering technology and culture.
What was said about Mashable
Organic, content and creators4
- Stay respectful after a no and keep the door open▶ 20:00A major newspaper told them no multiple times, then later wrote a story on advances in mobile technology featuring the drunk college app.App Masters · How to Hack Public Relations (PR) for Millions of Downloads
- Use a recurring weekly roundup to get press for games▶ 1:51Three game launches got press via Social Times roundups and one app got a Mashable article.App Masters · September 2016 Report Card: Crushing ASO
- Pitch Mashable's weekend app roundup with creative apps like photo or video▶ 4:44Being one of five apps in the roundup has lifted downloads by roughly 40 to 50 percent, and client app Mad Hat got on it.App Masters · Can press releases help with Google Play ASO?
- Cite your Product Hunt feature when pitching press▶ 8:39Mad Hat was pitched to Mashable this way even without many upvotes, and a past client was covered by TechCrunch after the reporters spotted the app on Product Hunt.App Masters · Can press releases help with Google Play ASO?
Product strategy and PMF1
App Masters · Apr 13App Masters · Oct 19September 2016 Report Card: Crushing ASO
Covered Movie Q. Steve also uses it to illustrate that PR is hard to measure, since getting on Mashable doesn't prove results.
Tips
App Masters · Jun 12Can press releases help with Google Play ASO?
Writer Carissa Bell's weekend roundup of 5 (now 7) apps favors creative apps like photo and video tools. Being one of five apps in it has brought a 40 to 50 percent rise in downloads.
Tips
- Pitch Mashable's weekend app roundup with creative apps like photo or video▶ 4:44Being one of five apps in the roundup has lifted downloads by roughly 40 to 50 percent, and client app Mad Hat got on it.
- Cite your Product Hunt feature when pitching press▶ 8:39Mad Hat was pitched to Mashable this way even without many upvotes, and a past client was covered by TechCrunch after the reporters spotted the app on Product Hunt.
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