Talk on Revenue at Founder Institute Sacramento
In Dan Ariely's pricing example, it offered web at $59, print at $125 and both for $125. With the print-only decoy, 84% bought the bundle, and without it only 32% did while 68% chose web only.
Tips

A weekly news and analysis publication that sells print and web subscriptions.
In Dan Ariely's pricing example, it offered web at $59, print at $125 and both for $125. With the print-only decoy, 84% bought the bundle, and without it only 32% did while 68% chose web only.
Tips
An app discovery and news site that features app deals and promotions.
News & MediaA platform where writers publish newsletters and podcasts and earn directly from paid subscriptions.
News & MediaA technology news publication known for startup and funding coverage.
News & MediaA digital newsstand app offering over 6,000 magazines on web, iOS and Android.
News & MediaA business magazine and website for entrepreneurs and small business owners.
News & MediaA Greek-Australian news publisher serving the Greek diaspora with a paywalled subscription offering.
News & MediaA Substack newsletter and podcast on product, growth and careers, written by Lenny Rachitsky.
News & MediaA podcast and newsletter about upgrading your life, money and travel.