All apps and companies

Company · Social & Dating

Match

A desktop-era dating site for people seeking a lifelong partner.

match.com App Store1 source1 tips

What was said about Match

Onboarding and activation1

Reduce friction in onboarding but add it where it improves quality▶ 6:07Users could go from download to swiping in under five minutes, maybe under two.Subversive · How Tinder's Monetization Strategy Propelled it to $1B+ in Revenue

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Facebook

A social network built around connecting people and sharing.

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Instagram

A photo and video sharing social app built around creators, Stories, Reels and feeds.

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TikTok

A short-form video app where creators post content and can earn through a revenue-sharing program.

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LinkedIn

A professional networking platform for jobs, hiring and career content.

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Tinder

A dating app with tiered subscriptions plus boosts, Super Likes and other in-app purchases.

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Snap

The company behind Snapchat, a camera-first messaging app popular with teens.

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Discord

A chat and voice platform for gaming friends and communities.

10 sources · 29 tips

Social & Dating

Snapchat

A camera-first messaging and social app built around close friends, Stories and AR lenses.

10 sources · 23 tips