Acquired · Aug 26Google Part II: Alphabet
Bought for $50M in 2005, 18 months before the iPhone, and paid carriers and makers a search revenue share, the less than free model. Share went from about 5% in late 2009 to 80% by 2013, and it runs on over 3 billion devices.
Tips
- Google paid carriers and phone makers to take Android, a less than free model Microsoft could not match▶ 3:00:03Android went from about 5% smartphone share at holiday 2009 to 30% a year later, and reached 80% by the end of 2013.
- Google's Android protects its search ads business through the mobile platform shift▶ 3:01:29Play Store revenue was $11.2 billion in 2019 with $7 billion of operating income, while the core business made almost $100 billion that year, and Android now has over 3 billion active devices.
- Google bought Android in July 2005 for $50 million, 18 months before the iPhone▶ 2:37:44Google bought Android for $50 million, then invested billions, and Android now runs on over 3 billion active devices.
