App Masters · Sep 10Licensing, ASO & Ad Monetization with David Cremades
It worked only with 2K and EA Sports, yet the small studio got in after holding 30 or 40 football licenses. The association split last season, and the new players association asked for a year with no licensing.
Tips
- Start with revenue-share licenses and research prices before signing big leagues▶ 8:18Real Madrid was the first partner, since 2009, on a revenue share of about 50%.
- Build a track record with small licenses to win bigger ones▶ 9:27The NFL license came inbound, after their NBA manager game existed.
- Check whether you need both team and player association licenses▶ 11:29The new NBA players association asked for a year without any licensing, so the NBA license lapsed.
