7 Ad Monetization Hacks Top Apps Use Right Now
Shows rewards for each upcoming day (day one to five, including a 200-coin day) and lets players watch an ad for extra stars. Used as the example of a daily bonus with a visible schedule.
Tips
A casual multiplayer running game with daily rewards and a spin wheel.
Fun Run, a casual multiplayer running game, shows up across sources as a set of proven retention and monetization patterns rather than a single metric story. It shows a day-by-day daily reward schedule (including 200 coins on day two) with an optional ad for extra stars, promotes new versions through in-app pop-ups, and offers characters via multiple unlock paths. Lesson: make rewards visible and give players several ways to earn items.
Shows rewards for each upcoming day (day one to five, including a 200-coin day) and lets players watch an ad for extra stars. Used as the example of a daily bonus with a visible schedule.
Tips
It used a big in-app pop-up in its existing game to launch and promote its next app.
Tips
It uses the same multi-path unlock model as Subway Surfers, with some unlocks needing a Facebook login or a purchase rather than just coins.
Tips
A mobile paintball game used as the worked example of a feature pitch.
GamesAn online chess platform for playing, learning and reviewing games with engine analysis.
GamesA mobile arcade game where players pass a ball through obstacles by matching its color.
GamesAn endless arcade hopper mixing Frogger and Flappy Bird with collectible voxel characters.
GamesA news organization selling a bundled digital subscription of journalism, games, cooking, sports, audio and shopping.
GamesA social games company behind FarmVille, CityVille, Words with Friends and Zynga Poker.
GamesAn endless runner mobile game and the most downloaded mobile game ever.
GamesA puzzle game of unconventional brain teasers that uses the device's features, sold as a paid app with in-app purchases.