App Masters · Jun 6The #1 Apple Feature Mistake
Launched in late 2016 with an icon dominated by a monkey that did not signal a word game. After a poll of 20,000+ app entrepreneurs and a redesign, it was featured in the US and 12 other countries, with banners in Canada and Australia.
Tips
- Poll a Facebook group on 4 icon options before launch▶ 5:49A word game poll in a 20,000+ member app group led to the winning icon, and the app was featured by Apple in the US and 12 other countries.
- Make the icon signal what the app actually does▶ 5:27The word and solitaire game Bali Side was redesigned around this feedback and then featured by Apple.
