Tabs Chocolate
A chocolate brand known for running many TikTok accounts with regular UGC.
- 1Show shocked personPost opens on a shocked face
- 2Add text overlayText sets up the claim
- 3Reveal the productProduct shown last
From Yannis on Tabs Chocolate's hook demo
What was said about Tabs Chocolate
Tabs Chocolate runs many TikTok accounts fed by regular UGC. The Tabs chocolate brand is known for operating multiple TikTok accounts and posting UGC on a regular basis. Yannis cites it as the inspiration for his own multi-account short form approach for app growth.
The sources give no numbers on account counts, posting volume or results for Tabs.
Tabs posts follow a hook demo: shocked person, text overlay, reveal. Its posts open with a shocked person on screen, add a text overlay that sets up the claim, then reveal the product. This is the hook demo structure Yannis points to as a template.
The NEW Short Form Strategy Dominating For App Growth
The Tabs chocolate guy inspired Yannis's multi-account approach using regular UGC, and its posts show the hook demo structure of a shocked person, text overlay, then reveal.
Tabs Chocolate runs many TikTok accounts fed by regular UGC. The Tabs chocolate brand is known for operating multiple TikTok accounts and posting UGC on a regular basis. Yannis cites it as the inspiration for his own multi-account short form approach for app growth.
The sources give no numbers on account counts, posting volume or results for Tabs.
Tabs posts follow a hook demo: shocked person, text overlay, reveal. Its posts open with a shocked person on screen, add a text overlay that sets up the claim, then reveal the product. This is the hook demo structure Yannis points to as a template.
More in Food & Drink
Food & DrinkDoorDash
A delivery app for restaurants, groceries, convenience, alcohol and retail, with the DashPass membership.
6 sources · 43 tips
Food & DrinkYelp
A local business review and discovery app for restaurants, services and shopping.
2 sources · 14 tips
Food & DrinkGrubHub
A food delivery marketplace that connected diners with restaurants and took payments.
4 sources · 9 tips
Food & DrinkMcDonald's
A global fast food chain built on franchised restaurants and company-owned real estate.
3 sources · 13 tips
Food & DrinkCoca-Cola
A global beverage company that sells cola syrup to franchised bottlers and builds its brand through advertising.
2 sources · 16 tips
Food & DrinkStarbucks
A global coffeehouse chain selling espresso drinks, beans and food, with a large mobile ordering app.
2 sources · 15 tips
Food & DrinkRaising Cane's
A chicken finger restaurant chain built on one craveable menu and company-owned locations.
2 sources · 17 tips
Food & DrinkWhole Foods Market
A natural and organic grocery chain founded in Austin, Texas, later bought by Amazon.
2 sources · 18 tips