How Larry Ellison Thinks
Ellison was willing to give up near-term profit to knock out Sybase while it was technically behind, expecting bigger profits later once customers were locked in for about 10 years.
Tips

A rival database company that competed with Oracle in the 1990s.
Ellison was willing to give up near-term profit to knock out Sybase while it was technically behind, expecting bigger profits later once customers were locked in for about 10 years.
Tips
Business softwareA software company founded by Bill Gates and Paul Allen that made BASIC, MS-DOS and Windows.
Business softwareA collaborative design platform with design, whiteboarding, slides, dev handoff and AI prototyping tools.
Business softwareA commerce platform that lets merchants build online stores and sell to customers.
Business softwareA software company behind Jira, Confluence, Trello and other team collaboration tools.
Business softwareA workplace messaging platform for teams, acquired by Salesforce.
Business softwareA no-code platform for building collaborative business apps on a real-time database.
Business softwareAn online visual collaboration whiteboard for teams.
Business softwareA small, independent, profitable software company behind Basecamp, HEY and Highrise, run remotely with about 60 people.