Lenny's Podcast · Dec 8Seth Godin's best tactics for building remarkable products, strategies, brands and more
Seth Godin joined as 30th employee and became a PM with no authority, winning 40 engineers by praising them in an internal newsletter. Five products in a row went gold and saved the company, and a RadioShack order of 3,000 stores forced a hard ship date.
Tips
- Define quality as meeting spec and keep improving the spec▶ 6:51At Spinnaker, the team's test was whether the described buyer was delighted, and five games in a row went gold and saved the company.
- Win engineers' time by crediting them publicly▶ 11:42Within three or four months, 40 engineers were working for him and none reported to him.
