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Company · Business software

Pando

An employee progression platform that gives leaders structure for developing and coaching their people.

pando.com1 source2 tips

What was said about Pando

Brand and positioning1

Sell in the established category while building the new one over time▶ 27:00Pando commits to long-tail investment in content and thought leadership but is not trying to dominate the new category yet.Lenny's Podcast · Category creation and brand building | Barbra Gago (Pando, Miro, Greenhouse, Culture Amp)

Product strategy and PMF1

Enforce structure in the product where subjectivity causes unfair outcomes▶ 50:20Lenny's Podcast · Category creation and brand building | Barbra Gago (Pando, Miro, Greenhouse, Culture Amp)

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