The hierarchy of engagement | Sarah Tavel (Benchmark, Greylock, Pinterest)
It is an example of taking a low-NPS segment, sneakers, out of a horizontal marketplace like eBay and building a focused one.
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A sneaker marketplace.
It is an example of taking a low-NPS segment, sneakers, out of a horizontal marketplace like eBay and building a focused one.
Tips
One of the main platforms in the estimated $2B to $6B secondary sneaker market, where Nike's limited shoes resell for $5,000 or $10,000.
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It carved out sneakers from eBay by verifying inventory better, since eBay inventory couldn't be trusted.
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ShoppingAn online retailer and platform company that also runs AWS, Kindle, Echo and Prime.
ShoppingA discount retail chain built on everyday low prices, started in small Arkansas towns.
ShoppingA global athletic footwear and apparel company that began as a shoe importer called Blue Ribbon Sports.
ShoppingA membership warehouse retailer selling a small range of bulk goods at capped markups.
ShoppingA Swedish furniture retailer selling flat-packed, low-priced home furnishings through large stores and a catalog.
ShoppingA live stream shopping marketplace where sellers auction and sell products to buyers in real time.
ShoppingThe world's largest home improvement retailer, selling tools, building materials and supplies through big-box warehouse stores.
A San Diego membership discount store founded by Sol Price in the 1950s.