Coffee Connection

Acquired · Jun 4

Starbucks (with Howard Schultz)

Starbucks bought it in 1994 for about $23 million for 23 stores with $16 million in sales to enter Boston. The deal also brought the Frappuccino drink and trademark.

Tips

• Schultz bought Coffee Connection to enter Boston without a fight against a loved local competitor▶ 1:14:30The price in 1994 was $23 million for 23 locations doing $16 million a year, roughly one times sales.