Box

Lenny's Podcast · Oct 29

Reflections on a movement | Eric Ries (creator of the Lean Startup methodology)

It began as a Facebook photo box before pivoting, one of the famous pivots with a hidden inner link.

Lenny's Podcast · Apr 20

An inside look at how Miro builds product | Varun Parmar (CPO of Miro)

Varun was SVP and Chief Product Officer at Box, where he again saw growth speed up or slow depending on what competitors allowed.

Tips

• Judge every release as a chess move against competitors▶ 29:56Across Adobe and Box, Varun saw growth accelerate or decelerate depending on what competition like Microsoft, with distribution and pricing power, allowed.

Lenny's Podcast · Feb 26

Behind the scenes of Calendly’s rapid growth | Annie Pearl (CPO)

Annie was a PM on the Enterprise team as Box moved up market and spent her first year talking to customers. She learned to ask why behind requests and build one scalable solution, and she leaned on sales, who talk to about 10x more customers than a PM.

Tips

• Treat the sales team as your best source of customer insight▶ 30:00Sales talks to roughly 10x more customers than a PM can in any given week.
• Ask why behind customer requests and build one scalable solution▶ 52:51This was Annie's biggest learning from her first year on Box's Enterprise product team.

Lenny's Podcast · Jan 29

Lessons from Airtable’s unconventional growth strategy | Zoelle Egner

Acquired Zoelle's startup and had never had paying developers, so she built its developer success programs on seven-figure contracts. She later ran its social media and stayed through the IPO.